Skin Care Products: Japanese Cosmetics Ranking 2023

Best Skin Care Products to Buy in Japan 2023-2024

The Best Cosmetics Awards 2023 has been revealed with the latest rankings of Japanese cosmetics products! Let’s find out the latest and the most trending Japanese beauty products of the year!

@cosme, the biggest and the most influential online beauty community in Japan, hosts the beauty awards “The Best Cosmetics Awards” twice a year in June (mid-year) and December (year-end), featuring rankings of the most popular and trending cosmetics products from various categories (skin care, makeup, body care, hair care, etc). The rankings are made by real users’ votes, so it’s truly genuine and up-to-date.

The Best Cosmetics Awards are extremely popular and influential among cosmetics users worldwide, and winning products tend to become even more popular or sell out quickly after awards are revealed!

In this article, I’d like to share the rankings from The Best Cosmetics Awards 2023: skin care category including cleanser, face wash, toner, cream and face mask. Let’s find out the best Japanese skin care products to buy in Japan in 2023–2024!

*Please note that this article contains affiliate links.


Best Cleanser

1st place: Heroine Make Speedy Mascara Remover (924 yen) [Shop Online]

2nd place: FANCL Mild Cleansing Oil (1,870 yen)

3rd place: Bifesta Miceller Eye Makeup Remover (935 yen)

Best Face Wash

1st place: KANEBO Scrubbing Mud Wash (2,750 yen) [Shop Online]

2nd place: Melano CC Deep Clear Enzyme Cleanser (715 yen)

3rd place: d program Essence In Cleansing Foam (2,090 yen)

Best Lotion

1st place: ELIXIR Bouncing Moisture Lotion Ⅱ (3,300 yen)

2nd place: Curel Deep Moisture Spray (60g 990 yen/150g 1,980 yen/350g 2,750 yen) [Shop Online]

3rd place: DECORTE Hydra Clarity Treatment Essence Water (5,500 yen)

Best Toner

1st place: KANEBO Radiant Skin Refiner (4,950 yen) [Shop Online]

2nd place: BENEFIQUE Reset Clear (4,400 yen)

3rd place: Naris Up Nature Conc Clear Lotion (990 yen)

Best Booster

1st place: VT Reedle Shot 100 (3,520 yen)

2nd place: innisfree Green Tea Seed Serum (3,190 yen)

3rd place: TWANY Time Refresher V (5,500 yen)

Best Emulsion

1st place: ELIXIR Bouncing Moisture Emulsion Ⅱ (4,290 yen)

2nd place: ELIXIR Brightening Moisture Emulsion Ⅱ (4,290 yen) [Shop Online]

3rd place: DECORTE Hydra Clarity Conditioning Treatment Softner ER (5,500 yen)

Best Serum

1st place: DECORTE Liposome Advanced Repair Serum (30ml 8,250 yen/50ml 12,100 yen/75ml 16,500 yen) [Shop Online]

2nd place: LANCÔME Advanced Génifique (11,990 yen) [Shop Online]

3rd place: ESTEE LAUDER Night Repair SMR Complex (12,100 yen) [Shop Online]

Best Face Cream

1st place: DECORTE Liposome Advanced Repair Cream (11,000 yen)

2nd place: KANEBO Cream In Day (20g 4,620 yen/40g 8,800 yen)

3rd place: KIEHL’S SINCE 1851 Kiehl’s Cream Ultra Facial Cream (2,970 yen) [Shop Online]

Best Oil and Balm

1st place: RMK W Treatment Oil (4,400 yen) [Shop Online]

2nd place: ONE BY KOSE Serum Shield (5,500 yen)

3rd place: IHADA Medicated Clear Balm (1,760 yen) [Shop Online]

Best Sheet Mask

1st place: Derma Laser Quality 1st Super VC100 Mask (770 yen)

2nd place: Lululun Hydra V Mask (7pc 770 yen/28pc 2,420 yen) [Shop Online]

3rd place: VT COSMETICS VT CICA Daily Soothing Mask (2,420 yen) [Shop Online]

Best Overnight Mask

1st place: IHADA Medicated Night Pack (1,980 yen)

2nd place: LANEIGE Cica Sleeping Mask (3,520 yen)

3rd place: TIRTIR Collagen Core Glow Mask (2,420 yen)

Best Rinse-Off Mask

1st place: SOFINA iP Pore Clearing Gel Wash (1,980 yen)

2nd place: pdc Wafood Made Sake Kasu Pack (1,320 yen) [Shop Online]

3rd place: DIOR Prestige Le Sucre De Commage (14,850 yen)

Best Eyelash Serum

1st place: MAJOLICA MAJORCA Lash Jelly Drop EX (1,045 yen)

2nd place: Mizuhashihojudo EMAKED (6,050 yen)

3rd place: Lashaddict Eyelash Conditioning Serum (11,000 yen)

Best Eye Care

1st place: DECORTE Liposome Advanced Repair Eye Serum (8,250 yen)

2nd place: Nameraka Honpo Wrinkle Eye Cream (1,045 yen)

3rd place: POLA Wrinkle Shot Medical Serum (14,850 yen) [Shop Online]

Best Lip Care

1st place: Visee Essence Lip Plumper (1,430 yen) [Shop Online]

2nd place: REVLON Kiss Exfoliating Lip Balm (814 yen)

3rd place: CANMAKE Plump Lip Care Scrub (594 yen) [Shop Online]


(The full list of the Best Cosmetics Awards 2023 can be found at the @cosme website! → https://www.cosme.net/bestcosme/)

Do you want to shop listed beauty products?? Some of products are sold overseas or online with global shipping option. You can check the link below to see if your favourite Japanese cosmetics products are available 🙂

>>Shop Japanese Beauty Items Online with FREE Worldwide Shipping<<

For more cosmetics rankings from different categories and the “Hall of Fame” beauty products from @cosme Best Cosmetics Awards, please check out listed articles, below!

▽Hall of Fame▽

▽Japanese Cosmetics Ranking 2023 Mid-Year▽

▽Related Articles▽

Written by

"The world is my oyster" A globetrotter 🌎 and hammock lover 🌞 who loves taking adventures to fuel wanderlust. Born and raised in Japan, I have lived and explored countries around the world. As a resident of Japan and based on my travel experience, I'd love to share my knowledge and tips for travelling Japan with my readers. I hope my story will help you plan your trip and have a great time in Japan 🌈