Base Makeup Products: Japanese Cosmetics Ranking 2024 Mid-Year

Best Base Makeup Products to Buy in Japan 2024

@cosme, Japan’s largest and the most influential online beauty and cosmetics site, hosts beauty awards called “the Best Cosmetics Awards” twice a year in June and December, introducing the rankings of popular beauty products in Japan by category, based on reviews of real users in Japan.

The latest cosmetics rankings, the Best Cosmetics Awards 2024 Mid-Year have just been unveiled, featuring the rankings of cosmetics products which were released newly this year. Through the awards, you can check out the latest and the most trending beauty products in Japan.

In this article, I’m going to share the latest rankings of new base makeup products in 2024, including sunscreen, primer, foundation and BB cream. Let’s find out this year’s top selling products and get a trendy look!

*Please note that this article contains affiliate links.

Best Sunscreen

1st place: ANESSA Perfect UV Skincare Milk (3,058 yen) [Shop Online]

2nd place: IHADA Toneup UV (1,980 yen)

3rd place: ANESSA Perfect UV Skincare Gel (2,508 yen) [Shop Online]

Best Makeup Primer

1st place: ELIXIR Day Care Revolution Tone Up SP+ aa (3,410 yen) [Shop Online]

2nd place: SHISEIDO Revitalessence Skin Glow Primer (5,280 yen)

3rd place: ALLIE Chrono Beauty Lasting Primer UV (1,980 yen) [Shop Online]

Best Liquid Foundation

1st place: LANCOME Teint Idole Ultra Wear (7,590 yen)

2nd place: MAYBELLINE SP Stay Lumi-Matte Foundation (2,992 yen) [Shop Online]

3rd place: inoui Liquid Foundation (8,800 yen) [Shop Online]

Best Cream Foundation

1st place: Fujiko Onaoshi Pact (1,980 yen) [Shop Online]

2nd place: SPICARE V3 Brilliant Foundation (9,350 yen) [Shop Online]

3rd place: THREE Smooth Operator High Performance Cream (4,620 yen)

Best Cushion Foundation

1st place: TIRTIR Mask Fit Crystal Mesh Cushion (2,970 yen)

2nd place: GIVENCHY Prisme Libre Skin-Caring Glow Cushion (9,240 yen)

3rd place: CEZANNE Chiffon Fit Cushion Foundation (1,078 yen) [Shop Online]

Best Powder Foundation

1st place: ALBION Studio Fresh Nick Foundation (5,500 yen)

2nd place: ESPRIQUE Nude Cover Long Stay Pact (4,180 yen) [Shop Online]

Best BB Cream

copyright©istyle Inc.

1st place: Obagi C Day Serum BB (3,300 yen) [Shop Online]

Best Face Powder

1st place: COSME DECORTE Loose Powder (6,050 yen)

2nd place: Cle de Peau Beaute Poudre Compacte Essentielle (12,100 yen)

3rd place: Paul & Joe Beaute Protecting Face Powder (3,850 yen)

Best Concealer

1st place: LAURA MERCIER Real Flowless Weightless Perfecting Concealer (4,730 yen)

2nd place: Yves Saint Laurent All Hours Precise Angles Concealer (5,940 yen)

3rd place: shu uemura Unlimited CCC Quead Concealer (5,940 yen) [Shop Online]

Best Setting Spray

copyright©istyle Inc.

1st place: KOSE Make Keep Mist EX + (880 yen) [Shop Online]

(The full list of the Best Cosmetics Awards 2024 can be found at the @cosme website! →

Do you want to shop listed beauty products? Some of products are sold overseas or online with global shipping option. You can check the link below to see if your favourite Japanese cosmetics products are available 🙂

>>Shop Japanese Beauty Items Online with FREE Worldwide Shipping<<

For more cosmetics rankings from different categories and the “Hall of Fame” beauty products from @cosme Best Cosmetics Awards, please check out listed articles, below!

▽Japanese Cosmetics Ranking 2024 Mid-Year▽

▼Japanese Cosmetics Ranking Archive▼

▽Hall of Fame▽

▽More Japanese Beauty Products▽

Written by

"The world is my oyster" A globetrotter 🌎 and hammock lover 🌞 who loves taking adventures to fuel wanderlust. Born and raised in Japan, I have lived and explored countries around the world. As a resident of Japan and based on my travel experience, I'd love to share my knowledge and tips for travelling Japan with my readers. I hope my story will help you plan your trip and have a great time in Japan 🌈