Makeup Products: Japanese Cosmetics Ranking 2023 Mid-Year

Best Makeup Products to Buy in Japan 2023

The latest rankings of the most anticipated and influential Japanese beauty awards are now revealed! Check out the Best Cosmetics Awards 2023 Mid-Year by @cosme, one of the biggest online beauty portal/shopping sites in the world!

@cosme’s Best Cosmetics Awards are held twice a year in June (mid-year) and December (year-end), and feature the rankings of the latest cosmetics products by category (skin care, makeup, body care, etc). The ranking are based on reviews of real users, so you can get reliable information about which Japanese beauty products are now on trend.

The Best Cosmetics Awards 2023 Mid-Year has just been revealed with the latest rankings of Japanese beauty products that were all released in the first half of the year. In this article, I’m sharing the latest ranking of new makeup products including mascara, eyeliner and lip gloss. Let’s check out the best cosmetics products to buy in Japan in 2023!

If you wish to check out more rankings from different categories, I have attached links on the bottom of the page, so please check them out, too.

*Please note that this article contains affiliate links.

Best Eyeshadow Palette

1st place: Elegance Etincelle Harmonie Eyes (3,850 yen)

2nd place: REVLON Double Eyeshadow Quad (1,430 yen) [Shop Online]

3rd place: Shu Uemura Chromatics Quad (7,150 yen)

Best Single Colour Eyeshadow

1st place: CANMAKE Eyecolor Magician (748 yen) [Shop Online]

2nd place: Fujiko Shake Shadow SV (1,408 yen) [Shop Online]

3rd place: Elegance Razzle Star Eye Color (2,750 yen)

Best Under-Eye & Double-Eyelid Makeup

1st place: Wonjungyo Metal Shower Pencil (1,650 yen)

2nd place: Heroine Make Secret Eyeliner SP Keep (990 yen)

3rd place: &be Stick Eyeshadow (2,420 yen)

Best Eyeliner

1st place: dejavu Lasting Fine Ultra-Fine Cream Pencil (1,320 yen) [Shop Online]

2nd place: Wonjungyo Drawing Liner (1,320 yen)

3rd place: UZU BY FLOWFUSHI Eye Opening Liner (1,694 yen) [Shop Online]

Best Mascara

1st place: Maybelline Lashonista Primer (1,419 yen)

2nd place: MAQuillAGE Dramatic Essence Mascara (Long & Curl) (3,080 yen)

3rd place: ADDICTION The Mascara Intense Lash (4,180 yen)

Best Eyebrow

1st place: CANMAKE Mix Eyebrow Color (660 yen)

2nd place: CANMAKE Styling Dual Eyebrow (792 yen)

3rd place: Fujiko Magical Eyebrow Color (1,408 yen)

Best Lipstick

1st place: CEZANNE Lip Color Shield (660 yen)

2nd place: rom&nd Glasting Melting Balm (1,320 yen)

3rd place: b idol Tsuya Puru Lip (1,540 yen)

Best Liquid Lipstick

1st place: DIOR Addict Lip Maximizer (4,620 yen) [Shop Online]

2nd place: Ririmew Sensual Fix Tint (1,870 yen)

3rd place: SUQQU Treatment Wrapping Lip (4,400 yen)

Best Blush

1st place: ALLIE Chrono Beauty Color On UV (1,760 yen)

2nd place: excel Seamless Tone Blush (1,650 yen)

3rd place: WHOMEE Single Blush (1,430 yen)

Best Highlighter

1st place: CEZANNE Pearl Glow Nuancer (660 yen) [Shop Online]

2nd place: CANMAKE Munyutto Highliter (638 yen)

3rd place: Visee Glow Trick (1,650 yen)

Best Shading

copyright©istyle Inc.

1st place: Visee Shade Trick (1,760 yen)

(The full list of the Best Cosmetics Awards 2023 can be found at the @cosme website! →

Do you want to shop listed beauty products? Some of products are sold overseas or online with global shipping option. You can check the link below to see if your favourite Japanese cosmetics products are available 🙂

>>Shop Japanese Beauty Items Online with FREE Worldwide Shipping<<

For more cosmetics rankings from different categories and the “Hall of Fame” beauty products from @cosme Best Cosmetics Awards, please check out listed articles, below!

▽Japanese Cosmetics Ranking 2023 Mid-Year▽

▼Japanese Cosmetics Ranking Archive▼

▽Hall of Fame▽


▽More Japanese Beauty Products▽

Written by

"The world is my oyster" A globetrotter 🌎 and hammock lover 🌞 who loves taking adventures to fuel wanderlust. Born and raised in Japan, I have lived and explored countries around the world. As a resident of Japan and based on my travel experience, I'd love to share my knowledge and tips for travelling Japan with my readers. I hope my story will help you plan your trip and have a great time in Japan 🌈