Starbucks Japan Sakura Tumblers and Mugs 2023

Starbucks Japan Sakura Collection 2023: Cherry Blossom Theme Merchandise and Beverage

Starbuck Japan Sakura Collection 2023

It’s that time of year again! Cherry blossom season in Japan is just around the corner and that means the most awaited announcement of the year: the special Starbucks Japan Sakura collection!

The concept of this year’s SAKURA series is SAKURA HAZUMU. Starbucks Japan SAKURA, which is in full bloom earlier than the cherry blossoms, will offer to its customers a cherry blossom experience through special cherry blossom beverages and food. In addition Starbucks will upgrade its AR system, to create a new unique experience different from last year’s. This Spring 2023 let’s enjoy the bright and vivid cherry blossom experience with a sense of dynamism at Starbucks Japan stores all across the country!

As in the past years, Starbucks Japan 2023 Sakura collection’s first beverages will be released on 15 February 2023 and will be available until 14 March. Due to its high popularity, the products tend to get sold out quickly in some stores. So if you are considering to try the cherry blossom flavored drinks and food, make sure to note the release date and go to your nearest Starbucks store. A second edition of cherry blossom special beverages will be announced in the coming weeks, so keep an eye on this article!

Let’s check out the beautiful and delicious limited Sakura flavour beverage (frappuccino and hot drink) available only in Japan in 2023 Spring!

▽Check out 2024’s latest collection of Starbucks Japan Sakura Merchandise! ▽

-Starbucks Japan Cherry Blossom Merchandise 2023

The Starbucks Japan Cherry Blossom theme merchandise collection which is released every Spring, draws most of the attention worldwide. Under the theme “The SAKURA Beauty shining in the light goods” the first series of Starbucks Japan Sakura Collection will be released on 15 February 2023 on the online store and on 17 February at Starbucks stores in Japan! The designs about cherry blossoms using pink and purple tones allow you to feel the beauty and fragility of the sakura. The line-up includes tumblers and mugs, and some of items are perfectly useful for picnic or cherry blossom viewing.
<<!Latest Update!>>
The second edition of SAKURA Series goods, following the first series, expresses modern cherry blossoms with pink as the main color. In addition to tumblers and mugs, the lineup includes a stainless steel bottle with a transparent cherry blossom design, a simple violet pink tumbler, and a pink-toned stainless steel bottle created in collaboration with STANLEY. 
there are also clips with new design of cherry blossoms and spring flowers. The second collection will be released online on 1 March 2023 and in-store on 3 March 2023.

Left to Right:
SAKURA2023 Handy Stainless Steel Bottle Purple 500ml 4,950 yen
SAKURA2023 Stainless Petit Bottle 180ml 3,400 yen
SAKURA2023 Stainless Steel Bottle Gradation 473ml 4,950 yen
SAKURA2023 Handle Lid Stainless Bottle 355ml 4,200 yen

Left to Right:
SAKURA2023 Stainless Steel Mug Blue 340ml 3,100 yen
SAKURA2023 Color Changing Mug Purple 355ml 2,700 yen
SAKURA2023 Heat-resistant Glass Mug Twist Line 355ml 2,600 yen
SAKURA2023 Heat-resistant Glass Mug with Beaded Handle 355ml 2,800 yen

Left to Right:
SAKURA2023 Stainless Steel TOGO Logo Tumbler Embossed 355ml 3,850 yen
SAKURA2023 Stainless Steel Cylinder Tumbler Embossed 473ml 4,250 yen
SAKURA2023 Stainless Steel Bottle Purple 325ml 4,000 yen
SAKURA2023 Bottle Shining Blue 355ml 2,300 yen

Left to Right:
SAKURA2023 Color Changing Tumbler 355ml 2,200 yen
SAKURA2023 Cold Cup Tumbler Shining 473ml 2,400 yen
SAKURA2023 Beverage Card Shining 700 yen
SAKURA2023 Starbucks Mini Cup Gift Pink 1,050 yen

Left to Right:
SAKURA2023 Bearista Message Gift 1,500 yen
SAKURA2023 Cooling Tote Bag 3,400 yen
SAKURA2023 Starbucks Campus Ring Notebook Pink 550 yen
SAKURA2023 Starbucks Campus Ring Notebook Purple 550 yen

Left to Right:
Starbucks Card SAKURA Gradation 1,500 yen
Mini Starbucks Card SAKURA Shining
Starbucks Card Gift Online Store SAKURA Shining (Deposit) 1,550 yen

Left to Right:
SAKURA2023 Reusable Cup 473ml 500 yen
SAKURA2023 Reusable Cup Exclusive Drink Hole Cap Bearista 1,050 yen

-2nd Collection (3 March~)

Starbucks Cherry Blossom Collection
© 2023 Starbucks Coffee Company. All rights reserved.

1. 3-way Stainless Steel Tumbler STANLEY Dusty Pink 473ml 4,350 yen

2. SAKURA2023 Cold Cup Tumbler Pink 473ml 2,200 yen

3. Rice Husk Tumbler Pink 458ml 2,300 yen

4. SAKURA2023 Mug Floral Rim 355ml 2,350 yen

5. SAKURA2023 Color Changing Heat Resistant Glass Mug 355ml 2,800 yen

6. SAKURA2023 Stainless Steel Bottle Petal 355ml 3,900 yen

7. SAKURA2023 Stainless Steel Bottle Marble 355ml 4,000 yen

8. Stainless Steel Bottle STANLEY Dusty Pink 473ml 5,000 yen

9. SAKURA2023 Starbucks Mini Cup Gift Hologram 1,050 yen

10. SAKURA2023 Beverage Card Hologram 700 yen

In addition, 3 items from the collection made by Hagiyaki, a traditional Japanese craft handed down in Hagi City, Yamaguchi Prefecture will also be available in a cherry blossom version. The collection includes a pale pink mug reminiscent of cherry blossoms, a soft ivory bi-color mug and a gradation-colored canister that holds approximately 150 grams of Starbucks coffee beans.

Starbucks Cherry Blossom Collection Special Edition
© 2023 Starbucks Coffee Company. All rights reserved.

11. SAKURA2023HAGI Mug Bicolor 296ml 3,000 yen

12. SAKURA2023HAGI Mug Pink 296ml 3,000 yen

13. SAKURA2023HAGI Canister Gradation with Wood Lid 3,500 yen

Sales Period: 1 March 2023 in the online store/ 3 March in Starbucks stores~ (while stocks last)

-Starbucks Japan Cherry Blossom Beverage 2023

Starbucks Japan Sakura Beverages 2023
© 2023 Starbucks Coffee Company. All rights reserved.

Starbucks Japan releases spring-limited cherry blossom flavour drinks every year and is one of the looking-forward events every year for both Japanese and foreigners. In Spring 2023 Starbucks is introducing two news Sakura flavour beverage (cold frappuccino and hot latte) available only in Japan from Wednesday, February 15, 2023 through Tuesday, March 14, 2023.!

Inspired by cherry blossoms in full bloom Sakura Blooming Saku Saku Frappuccino (cold) is a Sakura Strawberry flavored Frappuccino made with cherry blossom jelly at the bottom of the cup mixed with cherry blossom petals and with cherry blossom flavored pearl sugar. The top is decorated with cute strawberry flavor macaroons crumbs and whipped cream creating an overall representation of cherry blossoms in full bloom.

Sakura Soy Latte is a non-caffeine beverage that combines sakura strawberry sauce and steamed soy milk, topped with cherry blossom strawberry shave and pink silver sugar.

Both drinks are served in a cherry blossom themed special cup!

Starbucks SAKURA Season 2023

Sakura Blossoming Saku Frappuccino (cold) *Tall size only
Price: 690 yen (eat-in)/ 678 yen (take-out).

Sakura Soy Latte (hot)
Price: Short 550 yen, Tall 590 yen, Grande 635 yen, Venti 680 yen (Eat-in)/ Short 540 yen, Tall 579 yen, Grande 624 yen, Venti 668 yen (Take-out)

Available at: Starbucks stores nationwide (excluding some stores)

Sales Period: 15 February ~ 14 March 2023 (while stocks last)

The second beverage from the SAKURA Collection 2022, Sakura Blooming Saku Saku Matcha Frappuccino, will be available at Starbucks stores nationwide from Wednesday, March 1, 2023! The Sakura Blooming Saku Saku Matcha Frappuccino is the popular Starbucks Frappuccino Matcha Cream Frappuccino topped with a Sakura Blooming Saku Topping that has a light, crunchy texture and a cute appearance inspired by the image of cherry blossoms in full bloom, adding a festive touch.

Starbucks Japan Sakura Frappuccino 2023
© 2023 Starbucks Coffee Company. All rights reserved.

Starbucks Sakura Blooming Saku Matcha Frappuccino

Price: 680 yen (Tall size only)

Pre-sale: 24 February 24 – 28 February 28, 2023 *Only for mobile order and pay use
General sales: 1 March – 14 March, 2023

Price: Short 580 yen, Tall 620 yen, Grande 665 yen, Venti 710 yen (Eat-in)/ Short 580 yen, Tall 620 yen, Grande 665 yen, Venti 710 yen (Take-out)

Moreover, the Sakura Blooming Saku Toppings can be customized with various Frappuccinos! Why not try ordering your own unique and heartwarming Frappuccino with a Spring touch?

-Starbucks Japan Cherry Blossom Food 2023

Starbucks Japan Sakura Food
© 2023 Starbucks Coffee Company. All rights reserved.

In addition, Starbucks Japan will also offer special food inspired by cherry blossoms. In Spring 2023 for the first time they are introducing Sakura and Green Tea Doughnuts, spring doughnuts with the gentle flavors of cherry blossoms and matcha green tea. Other classics such as the every-year favorite Sakura Chiffon Cake will be also available.

To fully enjoy the sakura season, check travel tips to view beautiful cherry blossoms in Japan!

For more hot and trendy travel information in Japan in 2023 Spring, here are some more articles for you to check out 🙂

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Written by

From Barcelona to Tokyo. Coffee & Adventure lover🌏☕️ 

I started to like Japan because of the anime, music and doramas, but after my first trip to the country I found what I love the most: traveling around, the culture and history. I have travelled a lot in Japan, but I still have many places to discover that I want to share with you🙋🏼‍♀️ Let’s discover Japan together!


Also, as a foreigner living in Japan for over 6 years I understand what kind of things are difficult when you move here and I want to help other people in the same situation that I have in the past.