Makeup Products: Japanese Cosmetics Ranking 2026 Mid-Year
Best Makeup Products to Buy in Japan 2026
- +0 0
-
-
The latest results of the @cosme Best Cosmetics Awards are finally here! As Japan’s largest beauty review platform, @cosme continues to be one of the most influential sources for discovering the products that are capturing the attention of beauty enthusiasts across the country.
Every June and December, millions of user reviews and ratings are analyzed to determine the most popular beauty products in Japan. The Mid-Year Best Cosmetics Awards highlight the standout releases from the first half of the year, offering valuable insight into the trends, innovations, and consumer favorites shaping the Japanese beauty industry.
Following this year’s rankings for skin care and base makeup, it’s time to turn our attention to colour cosmetics and point makeup. From eyeshadow palettes and mascaras to blushes, lipsticks, and lip tints, these are the products that beauty lovers in Japan can’t stop talking about in 2026.
This year’s winners reflect some of the biggest trends in makeup right now, including natural-looking colour, long-lasting wear, skin-enhancing finishes, and multifunctional formulas that fit seamlessly into everyday routines. With the latest beauty launches, this ranking showcases the products making the strongest impression in Japan today.
Let’s explore the best makeup products of 2026 so far!
Best Eyeshadow Palette
1st place: excel Skinny Rich Shadow (1,650 yen)
2nd place: KATE Bouncy Cheek & Eyeshadow (1,650 yen)
3rd place: JILL STUART Dressed Bloom Eyes (6,600 yen)
Best Single Eyeshadow
1st place: SUQQU Mono Look Eyes (4,290 yen)
2nd place: RMK Lid Impression Liquid Eyeshadow (4,180 yen)
3rd place: elegance Silky Liquid Eyes (3,300 yen)
Best Eyeliner
1st place: minum Punyu Grip Liner (1,265 yen)
2nd place: CEZANNE Under Eye Liner (660 yen)
3rd place: CEZANNA Super Sharp Eyeliner EX Plus (693 yen)
Best Mascara
1st place: MAJOLICA MAJORCA Lash Expander Neo Lash (1,760 yen)
2nd place: ettusais Mascara Extra Long (1,980 yen)
3rd place: Heroine Make Long UP Mascara Super WP (1,320 yen)
Best Eyebrow Mascara
1st place: deJavu Sheer Color Brow (990 yen)
2nd place: MAYBELLINE SP Fluff Brow Mousse (1,672 yen)
3rd place: ETOVOS Nuance Color Multi Mascara (2,970 yen)
Best Eyebrow
1st place: KATE Eyebrow Pencil Super Slim 0.8 (1,100 yen)
2nd place: excel The Prime Eyebrow (1,650 yen)
3rd place: CEZANNE Eyebrow & Shade Powder (693 yen)
Best Under Eye Makeup
1st place: KATE Super Sharp Liner (1,210 yen)
Best Tinted Lip Care
1st place: DIOR Addict Lip Glow Oil (4,950 yen)
2nd place: NARS Afterglow Lip Balm (4,180 yen)
3rd place: LA MER The Lip Treatment (9,350 yen)
Best Lipstick
1st place: M・A・C Powder Kiss Hazy Matte Lipstick (4,840 yen)
2nd place: ADDICTION The Lipstick Glazed Bomb (4,620 yen)
3rd place: Visee Nenmaku Fake Rouge II (1,650 yen)
Best Liquid Lipstick
1st place: KATE Lip Monster Crystal Pod (1,650 yen)
2nd place: MAQuillAGE Lip Glow Bomb (3,080 yen)
3rd place: CipiCipi Dewy Film Tint (1,430 yen)
Best Pumping Lip Makeup
1st place: COSME DECORTE Rogue Decorte Tint & Plump (5,500 yen)
2nd place: GIVENCHY PFCT Serum Lip Oil (5,280 yen)
Best Blush
1st place: SUQQU Complexion Face Color (4,950 yen)
2nd place: Visee Layered Fleuri Cheek (1,760 yen)
3rd place: SHISEIDO Color + Glow Enhancer (6,270 yen)
Best Lipstick Blush
1st place: M・A・C Powder Kiss Lip + Cheek Mousse (4,840 yen)
2nd place: 3CE STYLENANDA Glazy Lip Glow (2,530 yen)
3rd place: Makeup Forever Artist Liquid Color Matte (5,060 yen)
Best Face Palette
1st place: Fujiko Multi Easy Palette (2,195 yen)
2nd place: Makeup Forever HD Skin Essential Palette (14,850 yen)
(The full list of the Best Cosmetics Awards 2026 Mid-Year can be found at the @cosme website! → https://www.cosme.net/bestcosme/)
For more cosmetics rankings from different categories on the latest @cosme Best Cosmetics Awards, please check out listed articles, below!
▽The Latest Japanese Cosmetics Ranking 2025 Year-End▽
▼Japanese Cosmetics Ranking Archive▼
▽Hall of Fame▽
▽More Japanese Beauty Products▽
Written by
"The world is my oyster." As a dedicated globetrotter and hammock enthusiast, I’ve spent years chasing new experiences, collecting stories, and discovering the world’s most incredible destinations. Born and raised in Japan, I’ve always had a deep connection to my roots, but my love for adventure has led me to spend over a decade exploring countries across the globe—from culture-rich cities to remote hideaways.
Travel isn't just a hobby for me; it's a lifestyle. I'm constantly searching for new ways to fuel my wanderlust. Over the years, I’ve developed a wealth of knowledge and a treasure trove of tips that make traveling more enjoyable, practical, and meaningful.
Through my experiences, I've come to appreciate not only the beauty of travel but also the importance of understanding diverse cultures, embracing the unfamiliar, and stepping out of my comfort zone. My travels have shaped who I am today, and I’m excited to share those lessons with others.
With Japan Web Magazine, I aim to offer practical advice, insider tips, and firsthand stories that help travelers navigate their journeys to Japan or setting off on a global adventure. From hidden gems in Japan to travel hacks that make any trip smoother, I hope my insights inspire you to embark on your own adventures and make the most of every moment. Let’s explore the world together!
You can also find my stories here ▶ https://medium.com/@nahobm
- +0 0
-
-